About Us

our philosophy

Our Philosophy

The Parveen brand follows the ethos of our founder, Kathija Begam, “What we apply on our skin should be as natural and healing as what we eat.”

We are passionate about healing the modern day beauty by immersing in our ancient Indian wisdom and reviving our age old traditions. Our team works with Ayurvedic doctors in Kerala and local nutritionists to formulate our services. 

We combine ancient healing techniques with modern day technology to create the perfect all rounder beauty solution for our clients

Why Choose Us?

Parveen was founded on the principles of reviving beauty traditions.  In an era where a plethora of brands loosely use the terms ‘organic’ and ‘natural’, consumers find it hard to trust a brand. This is why we have steered Parveen towards providing holistic, transparent and effective beauty solutions. We combine the latest beauty technologies with our humble ancient plant based healing system to create trust-worthy solutions.

Our Promise ♥️

  • Certified Organic
  • Natural Ingredients
  • Parabens Free
  • Petrochemicals Free
  • Formaldehyde Free
  • Sustainably Sourced

Our Sourcing Strategy

Beauty Brands

We have meticulously hand picked a few selective brands which have the following:

1. Transparent ingredients disclosure
2. Products are certified by the Ministry of Ayush
3. GFSI saftey certificate
4. PETA Cruelty Free
5. Free from: Petrochemicals, Parabens, SLS/SLES PEG/PPG, GMO and other harmful synthetic ingredients.

Raw herbs & Oils

We source from suppliers which have proven to have Fair trade, COSMOS organic, Cruelty free, GMP & USDA organic certifications. We also only select suppliers who have sustainability on their mission.